♻ Heuristic/ALgorithmic

By Adam on February 18, 2009 1:36 AM | No TrackBacks

Now, I’m a sucker for the aesthetics of “2001: A Space Odyssey,” but I just rediscovered this Apple ad from the 2000 Super Bowl, and love it for reasons beyond those. HAL is so great to recontextualize—his utterly detached tone just makes it so easy!