TechCrunch wrote today about a great idea by a startup called Diomede:
While most data centers have their servers and disk drives operating 24/7 with near-immediate access, Diomede allows customers to designate files that they don’t need instant access to, and places them either as ‘nearline’ or ‘offline’.
People didn’t even realize they may not need all their data on-demand all the time, and because there was no demand for less than 24/7 access, cloud storage providers never thought of turning off some hard drives during the day. It’s great when a business can take advantage of an economic issue and an environmental issue aligning so perfectly.