The premise is quite simple. First, find a useful Wikipedia article that normal people might read. For example, the article called “Knight.” Then, find a somehow similar article that is longer, but at the same time, useless to a very large fraction of the population. In this case, we’ll go with “Jedi Knight.” Open both of the links and compare the lengths of the two articles. Compare not only that, but how well concepts are explored, and the greater professionalism with which the longer article was likely created. Are you looking yet? Get a good, long look. Yeah. Yeeaaah, we know, but that is just the tip of the iceberg.
An oldie, but goodie. A lot of the articles mentioned have been “corrected” so that the more important one is more detailed, but I’m still amazed at the depth of Japanese toilet (and the fact that it’s still “beating” Japanese mythology).